Every presenter dreams of engaging their audience, but few can consistently achieve this goal.
Many things can go wrong from a shaky start to a mike that won’t spring back to life. Your slide design is one area that’s in your control (or your design teams). When you have an audio-visual presentation, it takes some pressure off you as a speaker.
You’ve probably come across presentations where the slides look like they been assembled by a sleepwalker. The color scheme is all over the place, the background images are randomly chosen and the changing fonts strain your eye.
Some of us are not born with a flair for design. But that shouldn’t stop you from creating the best slides possible. Software like Slidebot makes it easier to create stunning slides, but the fundamentals can still be learnt.
Use this post as a rough guide when you create the next slideshow.
#1 Consistency works wonders
Aim for a harmonious look. This doesn’t mean that all slides should look the same. You must spice it up a little to prevent audience boredom.
Create a simple style guide for images, fonts, layout, colors, logos and backgrounds to provide balance. This means using the same fonts for headlines, sticking to 2-3 colours and a couple of fonts for the slides, or keeping the same grid format.
#2 Filters are your best friends
Let’s say you opt for a dark background and contrasting color text. You probably want to avoid drastic color variations in your images, and retain the overall tone.
Filters are useful to create the right mood for slides, even if the original background picture has a different contrast or brightness level. This gives your images a unified look.
#3 Select colors with care
Your color scheme will depend on many factors from your industry to the type of audience. But some design rules remain standard.
When it comes to colors, more isn’t necessarily better. Stick to 2-3 colors for background, text and accents.
Make sure your background images blend with your color scheme using controls like hue, saturation, and contrast along with filters.
Do your slides utilize these design techniques? Would you like more design tips?